Too often, achieving our desired outcome is elusive. Good intentions and hard work routinely come up short, especially in life’s boldest pursuits. While many think the fix is working even harder, changing strategy, or some new tech wizardry, the truth is that top performance is achieved by simply removing bias. Both apparent and hidden, human biases inhibit progress. Today, modern scientific breakthroughs encompassing our biases are leveraged by the highest achievers to make better decisions and drive more consistent results.
After almost two decades of studying how biases cloud performance, Jonathan shows that their removal liberates success. A powerful solution, Jonathan shares cutting-edge research on the impact of our biases, unveils our most damaging bias traps, and offers a prescriptive model to conquer them. Inspiring and remarkably practical, The Unbiased Advantage is a refreshing look at performance that transforms both our mindset and results.