Jonathan Citrin began his career in the investment industry and quickly became dissatisfied with the myopic forms of analysis typical of Wall Street. Jonathan discovered answers when he turned inward and examined innate biases at the core of our decision making. Rather than statistics and mathematics, Jonathan found that the actual nucleus of financial markets is human emotion. And realizing the power of this interplay – between finance and the complexities of the brain – Jonathan worked to become an authority on the fundamentals of markets and our minds. Today, for the better part of two decades, Jonathan has been managing portfolios, teaching at university, public speaking, and writing, all in the frame of removing bias.
Jonathan sensed his unique brand of financial theory had value far beyond money and investing. For Jonathan, financial markets are a microcosm of human behavior – a grand stage where the full range of our biases are played out. By applying his work from finance more widely, Jonathan became focused on the relevance of his conclusions to the broader context of our work and our lives.
Jonathan devoted years of scholarship to bias and decision making – in addition to managing unbiased investment portfolios, this education took him around the world including to Dharmasala, India attending lectures by His Holiness the Dalai Lama; to Bordeaux, France at the monastic community of Zen Master Thich Nhat Hanh; to Rhinebeck, New York at the Omega Institute with acclaimed teacher, author, and nun Pema Chödrön; to London, England studying behavioral economics at the London School of Economics; and to Milwaukee, Wisconsin at Marquette University dissecting the human brain.